Brett Lloyd Abbott
The Market Bifurcation Reshaping the Pool Industry
Why the middle of the pool market is thinning out — and what builders on either side of the split need to change about how they sell.
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Real Leaders. Real Stories. Real Growth.
Candid conversations with the leaders and legends of the pool & outdoor living industry — the stories, strategies, and hard-won lessons behind building a better business.
Hosted by Dana Cooper
The Newest Episode · EP 03
Brett Lloyd Abbott: The Market Bifurcation Reshaping the Pool Industry
Pool industry marketing veteran Brett Lloyd Abbott on the split reshaping who actually buys pools right now — why the middle of the market is thinning out, and what builders on either side of that divide need to change about how they sell.
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Conversations That Matter
What We Talk About
Leadership & Legacy
How the industry's most respected operators lead their teams — and what they're building beyond the business.
Growth & Marketing
What's actually working to attract, qualify, and win better customers in today's market.
Sales & the Buying Experience
Turning appointments into signed contracts with a buying experience homeowners love.
Founder & Owner Stories
The unfiltered journeys — wins, mistakes, and turning points — from the people who lived them.
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About the Podcast
The Stories Behind
The Stories Behind
Better Businesses.
Leaders & Legends is where the pool & outdoor living industry's most interesting people tell the whole story — how they built their companies, the decisions that changed everything, and what they'd do differently.
- ✓ Long-form conversations, not soundbites
- ✓ Practical takeaways you can use in your own business
- ✓ Brought to you by CyberFunnels — Marketing. Sales. Operations.
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